HYPE4 was at the Web Summit this year – it was awesome!

The Web Summit in Dublin 2014

We were at the Web Summit in Dublin this year and took some pictures! It was a very cool show, with lots of interesting startups (some not-so-interesting and some utterly pointless too, but that balance was tipped well towards the former!) and inspiring keynotes from industry leaders of all shapes and sizes.

Web Summit Centre stage
The centre stage was a place of many interesting conversations, keynotes and showcases – including that adorable little robot :)

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Moov wearable first impressions and test / review

moov fitness tracker coach wearable

I just received the fitness-coach-wearable “moov” in the mail. Moov is a device made by an innovative US startup that crowdfunded itself on their own website instead of using kickstarter. Kudos!

The device promised to be way smarter than any other passive-fitness-wearable (like the Jawbone UP or the Fitbit Flex which I actually used myself) so did it deliver?

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Apple iPhone screen fragmentation and the missing 3 pixels

iphone screen size fragmentation

When apple switched from the 4:3 aspect ratio on the iPhone 4S, to the 16:9 ratio of the iPhone 5, the world accepted it as a fact.
Now, when we have two new resolutions we can start thinking about iOS fragmentation. Apparently both the iPhone 5, 6 and 6 plus have a 16:9 aspect ratio. With the respective resolutions of 1136 x 640, 1334 x 750 and 1080 x 1920, we would expect we can scale the top resolution down and get the middle and lowest one. No suck luck.

iphone screen size fragmentation 3px

When we scale 1080p down to 750 pixels, we get 750 x 1333. We are missing one pixel.
It get’s even weirder when we scale it down from 750 x 1334 to 640, because the height appears to be 1138. Now we are gaining two pixels.
Scaling up from 640 to 750 yields 750 x 1331 pixels – so loosing two.

Of course it’s all roughly 16:9 every time, but the problem is that even when you created your app fully on vectors, you can’t simply resize the canvas because you’re missing pixels on every resolution.

Bad move apple :(

Minimal design misconceptions

After 2010 we witnessed “minimal” or “flat” design becoming the cool and hip trend all around. We’ve seen flattened brands and products (like below), flat websites, flat apps and more. The world has suddenly stopped being round and became flat, just as some suspected it is a long time ago.

corn flakes minimal redesign

Minimal became the new hip. At first Microsoft pushed the idea with their redesigned Windows interface of flat, colourful tiles and clear typography. Google created their own “minimal” style with a small touch of shadows and transparencies here and there, and Apple followed suit with iOS 7 redesign. That way minimal and flat took over the world.

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